inessential by Brent Simmons


Good-bye CueCat. This should win an award for stupidest idea in the over-$200-million-wasted category.

The assumption behind the CueCat is that people really are no more than automatons, slaves to advertising and spoon-fed media. It gratifies me immensely to see it fail.

I mean, can you picture what was in those guys' head? Joe User, sitting in front of his computer as he reads his favorite magazine, scanning ads and smiling like a moron as his Web browser takes him from one soul-killing Web site to another.

Dudes, I don't think so. Go to hell for thinking like that.


I added the no-smart-tags meta tag to this site.

It's easy. If you're a Manila user, edit your template (and home page template if you use it) and add this code in the <head> section of your template:

<meta name="MSSmartTagsPreventParsing" content="TRUE">