inessential by Brent Simmons

Xcoders: Ken Case and John Chaffee

It should be a good one. The next meeting is this Thursday.

Ken Case from the Omni Group will talk about the challenge of providing upgrade discounts through the App Store: why upgrade discounts are important, why the traditional approach to upgrade pricing doesn’t work in the App Store, and how Omni is providing discounted upgrades in their latest app release.

John Chaffee from BusyMac will present tips and tricks for distributing apps on the Mac App Store including sandboxing, Mac App Store receipts, in-app update notifications, pricing, volume licenses, upgrades, affiliate revenue, and the controversial Rate This App dialog.