inessential by Brent Simmons

Lots of Apps

Benjamin Mayo comments on Jared Sinclair writing about Unread’s revenue:

In my opinion, you make money on the App Store by selling small things — its very nature is a bitesize marketplace. This is how you maximise your effective hourly wage. This doesn’t mean you have to turn around crap. You can still output quality pieces of software.

I think he’s right that this is a workable strategy.

The obvious downside, though, is that you don’t get apps like Overcast, Unread, Tweetbot, and my own app Vesper (and plenty of others) if everyone sticks to this strategy.

We want those kinds of apps, not just the bite-sized apps.