inessential by Brent Simmons

The Developers Union

Some of the press coverage about The Developers Union uses words like “angry” and “fed up.” These aren’t accurate characterizations at all. Nobody’s mad here!

But here‘s the deal: Apple controls the App Store and its economics. The system could be set up better to support high-quality apps, by indies, that last for years.

Apple doesn’t have to, of course. But we can ask! It’s totally okay to ask, so we are.

We think that an important first step would be a standardized, App-Store-supported way of offering free trials. (And where, once purchased, Family Sharing works.)

Trial versions have worked great for years for indie Mac developers, before the App Store, and we think it would benefit indies on the iOS and Mac App Stores.

And the platform would get better — and more sustainable — apps. Everyone wins!

If you agree, you can sign up. Add your name. Add your app.

I realize you might be worried about doing a thing that could upset powerful people inside Apple. I strongly doubt that that worry is actually well-founded — but, then again, that’s part of why this is a big list.

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I should note that I’m not doing this as part of Omni. I’m not even doing it for my side projects — they’re all free, and it’s quite possible that none of them will ever appear on any App Store at all.

Instead, I’m thinking of my friends, of developers I admire, of up-and-coming developers I haven’t even heard of yet. I — quite selfishly! — want them to thrive. I want to see what great stuff they could make. I want everybody to have the opportunity I’ve had.

I’ve been lucky, and I’ve done well — and my experience should not be rare.